Business for Society Innovation

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ReCup

Recup fights food waste and social exclusion in local markets.
It consists of three simple but effective actions:

- Recovers food discarded / unsold by traders
- Group and select the food recovered at a meeting point within the same
market
- Distributes the selected food equally.

In addition to these activities, Recup carries out training and food education in schools.

http://associazionerecup.org/

Related sector

  • I - Accommodation and food service activities
  • P - Education
  • Q - Human health and social work activities

SI Lead organisation

ReCup - Civil society ( Community / Social enterprise )

http://associazionerecup.org/

SI Scope

Milan (Italy)

SI Process

Start Date: January 2014 End Date: October 2016

Start Date: October 2016 End Date: Ongoing

Start Date: October 2017 End Date: Ongoing

Start Date: October 2016 End Date: Ongoing

’recup’ was conceived in 2014 during the trip to lille of its founder Rebecca Zaccarini. Back in Italy she imported the French idea and model applying to the local reality. In 2016, after a year of collective experience, she founded Recup: Association for Social Promotion. In 2017 the competition for suburbs wins and the number of markets participating in the project has increased further and to date is growing.

SI Type

  • Social (incl. behavioural) - ReCup connects people who face the same difficulties, making actions related to food survival respectable and dignified.
  • Organisational / Business model - Organization that creates social synergy starting from common problems.

SI Objectives

  • reduce food waste
  • spread a concept of collaboration and community between different people
  • eliminate social exclusion
  • educate to a sustainable attitude
  • reduce poverty

SI Origin

’Recup’ was conceived in 2014 during the trip to lille of its founder Rebecca Zaccarini. Back in Italy she imported the French idea and model applying to the local reality. In 2016, after a year of collective experience, she founded Recup.

SI Factors of success

  • Social -
  • Ethical -

Sources

  • Tertiary -